Wednesday, October 04, 2006

Showtime and Fox Start Streaming Shows Online

copyright Adage.com
By Gavin O'Malley
Published: October 03, 2006

NEW YORK (AdAge.com) -- Add two more variations to this season's popular theme of tie-ups between TV networks and web portals. Yahoo TV has partnered with CBS's Showtime to stream new episodes of "Weeds," "Sleeper Cell," "The L Word" and "Dexter." Meanwhile, as Fox's broadcast airwaves become crammed with the Major League Baseball playoffs, the network is leveraging its online properties to keep viewers engaged with its fall lineup.

With the launch of Fox on Demand, the network is now delivering full episodes of its fall series -- with ads -- on MyFoxLocal websites in the company's 24 owned-and-operated markets. The shows will also be available through corporate sibling MySpace.

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